INBOUND MARKETING AGENCY PRICING

Growth Starts Here

We transform businesses and help our clients outpace their competition — by designing bespoke marketing programs and enhancing existing ones.

AGILE INBOUND MARKETING PROGRAMS

Value Point
Pricing 

We believe that the most successful inbound marketing strategies are those that are driven by data and that anticipate and embrace change. We offer customised monthly service programs designed to grow with your business as your strategy evolves.

Rather than pricing our services based on unpredictable billable hours or rigid monthly plans, this model allows us to thoughtfully plan which tasks will be completed each month based on campaign goals and what is going to drive the most value/sales for our clients.

Baseline

STAY RELEVANT ONLINE
Our Baseline program has been structured for smaller businesses looking to stay relevant online. At this investment level, you'll attract some organic traffic for local searches, begin to capture and convert leads on your website, and maintain a healthy digital presence. 
 
Unsure whether the Baseline Program is the right level of investment for your business? Book a no-obligation 30-minute strategy session with our founder to discuss your challenges and opportunities.
REQUEST A PROPOSAL

$3600Per month/90 day minimum commitment

20 VALUE POINTS™ | $180 POINT

Baseline + Growth Driven Website Design

STAY RELEVANT ONLINE

Your website is your greatest marketing asset, so give it the attention it deserves. Complement your Baseline program with Growth-Driven Design to ensure your website is converting visitors at its best, remaining free from technical errors and maximising the impact of your small marketing investment.

 

REQUEST A PROPOSAL

$4700Per month/90 day minimum commitment

20 VALUE POINTS™ | + 10 WEBSITE POINTS

Essential

SCALE YOUR BRAND ONLINE
The Essential program is designed for small businesses looking for top-of-funnel support to build website traffic, earn subscribers, expand marketing reach and convert website leads. If you’re interested in laying profitable foundations for inbound growth into the future, this is the investment for you.
 
If you’d like further information about our Essential Program, book a no-obligation 30-minute strategy session with our founder today.
 
REQUEST A PROPOSAL

$6800Per month/90 day minimum commitment

40 VALUE POINTS™ | $170 POINT

Essential + Growth Driven Website Design

SCALE YOUR BRAND ONLINE
Pairing an Essential program with Growth-Driven Website Design (GDD) is a popular choice for small businesses looking to bolster their inbound investment. Your Essential Program will attract visitors to your door, and GDD will welcome them inside, show them around and keep them coming back until they’re ready to buy.
 
 
 
REQUEST A PROPOSAL

$8450Per month/90 day minimum commitment

40 VALUE POINTS™ + 15 WEBSITE POINTS

Growth (Most Popular)

OUTSMART THE COMPETITION
Our Growth program is tailor-made for small to mid-sized businesses hoping to engage prospects at all stages of the buyer journey. This strategic investment will arm your business with top, middle and bottom-of-funnel assets; allowing you to use the inbound methodology in its complete form.
 
Want to talk through your options before requesting a proposal? Book a no-obligation 30-minute strategy session with our founder today.
REQUEST A PROPOSAL

$9000Per month/90 day minimum commitment

60 VALUE POINTS™ | $150 POINT

Growth + Growth Driven Website Design

OUTSMART THE COMPETITION
Now we’re talking. Coupling your strategic marketing investment with the budget to make continuous improvements to your website is sure to move the needle. Click here to learn how Growth-Driven Design allowed one of our clients to grow from 25 to 400 leads per month in a rapid timeframe.
 
 
 
REQUEST A PROPOSAL

$10,650Per month/90 day minimum commitment

60 VALUE POINTS™ + 15 GDD POINTS

Full Stack

A COMPLETE MARKETING WARCHEST
The Full Stack marketing program has been designed for small to mid-sized businesses with aggressive growth targets. With this level of investment, you can expect several full-funnel campaigns throughout the year, each working to attract, convert, close and delight customers at a compounding rate.
 
The Full Stack program isn’t a small investment - but it is a smart one. To learn why, book a no-obligation 30-minute strategy session with our founder today. We’re here to help.
REQUEST A PROPOSAL

$11,200Per month/120 day minimum commitment

80 VALUE POINTS™ | $140 POINT

Full Stack + Growth Driven Website Design

A COMPLETE MARKETING WARCHEST
With 80 Value Points™ allocated to strategic inbound marketing and 25 Website GDD Points dedicated to transforming your website performance, you’ll be the boardroom hero in no time. Request a proposal and take the next step to growth today.
 
 
 
 
REQUEST A PROPOSAL

$13,950Per month/120 day minimum commitment

80 VALUE POINTS™ + 25 WEBSITE POINTS

Platinum

DOMINATE YOUR VERTICAL
Our Platinum program mobilises medium-sized companies for unrivalled lead generation. This program is designed for companies with the budget to compete at the top of their verticals, please shareholders and expand their national and international reach.
 
To discuss how you can achieve your growth goals through the Platinum program, book a no-obligation 30-minute strategy session with our founder today.
REQUEST A PROPOSAL

$18,200Per month/180 day minimum commitment

140 VALUE POINTS™ | $130 POINT

Platinum + Growth Driven Website Design

DOMINATE YOUR VERTICAL
As a Platinum client, your website will house massive marketing activity and present massive conversion opportunity. Take advantage of it with a Growth-Driven Website Design budget for ongoing optimisation based on real user data.
 
 
 
 
 
REQUEST A PROPOSAL

$23,700Per month/180 day minimum commitment

140 VALUE POINTS™ + 50 WEBSITE POINTS

Full Funnel Campaigns

LEAD GENERATING MACHINES

We get it. Not every company is ready for a fully agile approach.

After the initial strategy meetings and campaign development has taken place; we’ll embark on a 3-month 4 part execution program to put your marketing plans into motion, we’ll execute and fuel the campaign that will provide you with the content, social, web and workflows you need to gain customer attention, maintain interest, and expand to reach new prospects.

REQUEST A PROPOSAL

$POAOne time fee

STARTING AT 20 VALUE POINTS™

On Demand

MARKETING & DIGITAL RESOURCES

Got a big brief and small budget? Grow your business with expert HubSpot Designers, Developers, Strategists and Marketers, there when you need them.

For example, do you need a designer to design a new landing page for your upcoming campaign? No problem, just assign a todo via your private Slack channel and watch it get designed in as fast as 24 hours.

 

REQUEST A PROPOSAL

$190Per point

MINIMUM 5 VALUE POINTS™
PROGRAMS

All Agile Marketing Programs Include

10% of your value point allocation goes to strategy. The rest goes to excecution. Catch ups and reporting have no point allocation (3 hrs per month cap) allowing your points allocation to be used towards generating marketing results.

Inbound Marketing Pricing

Marketing Strategist

A digital marketing veteran with over 15 years experience in growing businesses like yours.

Inbound Marketing Team in Sydney

Implementation Team

Expert Inbound Marketers, Copywriters, Designers and Developers to implement your custom strategy.

Inbound Marketing Analysis & ROI

Monthly Reporting

A monthly review of the past month’s marketing performance, conducted by phone or video conference with screen-share.

Inbound Marketing Stratagies

90 Day Execution Plans

The data-driven brainchild of your expert Inbound Strategist, geared to achieve your campaign goals.

Transparent Inbound Marketing Pricing

Open Access

Your strategy, your delivery, your results, whenever you need them. Your always-open Inbound Marketing Master File is your transparent view into our daily activities.

Inbound Marketing Prices

Weekly Connect Calls

Weekly 15-30 minute catch-ups to uncover new opportunities and discuss the week's activities with your dedicated Spinfluence team member.

FAQS

Your questions answered

What are Value Points™?

Each of our marketing programs includes a set number of Value Points™. At the start of every quarter, we use data to allocate your Value Points™ to the marketing activities that will drive the most value for your business. This model allows us to deliver entirely bespoke campaigns based on your unique business, your unique audience and your unique online opportunities.

What's included in each marketing program?

Whatever will drive measurable results for your business. We don't believe in cookie-cutter campaigns that offer a set number of blog posts, social media messages and SEO. Your bespoke marketing program will be designed around real audience insights and data, and only include initiatives that will have a direct positive impact on your business.

Can I request activities that I'd like to include?

Of course! We encourage clients to be hands-on in the strategy and implementation of their marketing programs. We also understand that you might need a helping hand with last-minute tasks, and are more than happy to assist where we can.

What if I only want a one-off project, like a website design, development or integration?

We don't only offer retainer-based marketing programs. Our Website Designers and Developers can tackle just about any project you throw their way. Get in touch to learn more about our award-winning HubSpot websites and first-of-their-kind integrations.

What does a website design project cost?

The short answer is, it depends. When it comes to website design, we can build you a Mazda or we can build you a McLaren, it all depends on your budget and business requirements. Try our Website Cost Estimator to gain more clarity around the investment your project will require.

What is Growth-Driven Website Design?

When it comes to your website, there's always room for improvement. Improved conversion, improved user experience, improved organic visibility, improved speed. Growth-Driven Website Design (GDD) is a website retainer program that involves the ongoing testing and iteration of your website. Click here to learn more about Growth-Driven Design.

How much should I invest in inbound marketing?

If you're only looking to stay relevant online, you can probably get away with a small inbound investment. But if you're serious about attracting prospects, generating quality leads, taking on the big players and growing your business, your marketing investment shouldn't be half-hearted. As a general rule of thumb, businesses should look to invest between 4-10% of their revenue into marketing to continue to grow.

Will inbound marketing work for my business?

If your products/services require a period of research and education before your prospects are ready to buy, inbound marketing is a great fit for you. However, if your products are more transactional in nature, and decisions are made mainly on price, we recommend you explore other marketing approaches like AdWords and social advertising. You can learn more about those services here.

When can I expect to see results?

Inbound marketing is a longer-play than other tactics (like AdWords, for example). If you're starting from scratch and only beginning to build content assets and organic visibility, your inbound marketing efforts may take some time to build momentum. For this reason, we encourage clients to commit to the methodology for a minimum of six months. 6-12 months after starting your program, you can expect to see increases in website traffic, be generating and nurturing leads for your sales team, and be measuring positive ROI.

Do these programs include SEO and PPC?

Absolutely. Building a sustainable foundation of organic traffic will be at the heart of your inbound marketing program, and our SEO Specialists know what it takes to get you there. Pay-per-click (PPC) advertising can be a valuable supplement to your inbound marketing program. Our Paid Media team will ensure your ad spend reaches the right people at the right time.

Do these programs include the price of the HubSpot software?

No, these marketing programs don't include the cost of your HubSpot software subscription. To learn more about how working with a Platinum Partner can give you greater flexibility in your software subscription, get in touch with us today.

What is the typical ROI of inbound marketing?

Inbound marketing is a game of numbers, and it's possible to put a dollar figure on the increased traffic, leads and conversions it provides. Try our Inbound Marketing ROI Calculator to see your expected return.

What will my involvement be when working with Spinfluence?

We encourage our clients to be hands-on with their marketing programs. When working with us, you'll have complete visibility into what's happening and when. You'll be required to review and approve content, sign off on quarterly marketing game plans and connect for weekly catch ups over phone or via video conferencing software.

Will you set up my HubSpot platform for me?

You bet. Whether you're just starting out on the platform or need some fine-tuning, all of our retainer marketing programs include full HubSpot set-up, buyer persona sessions, new email and landing page templates, and organisation of your existing content assets.

What is a Platinum HubSpot Partner?

HubSpot have a tiered Partner Program, with Platinum being the second highest. We are one of just a handful of Platinum Partner Agencies in Australia.

Do you also work with WordPress?

Yes, we have extensive experience working with the WordPress CMS. That said, we're proud advocates of the HubSpot CMS which provides a more robust and simple framework.

I’m an eCommerce company, what progam is right for me?

Inbound marketing can be a great methodology for eCommerce companies. HubSpot's automated email tools have transformed some of our eCommerce clients into conversion powerhouses, with strategic cart abandonment workflows and customer reengagement tactics. If you'd like some more information about how inbound marketing can work for your business, feel free to book a complimentary, no-obligation 30-minute strategy session with our founder here.

STREET CRED

These Guys Vouch For Us

Testimonial

“Great service, great support, great advice and great results. We’re all constantly impressed by their dedication to finding a better way of doing things.”

IAN DAVIDSON
CO-FOUNDER
GOFAR
Testimonial

“The team at Spinfluence are fantastic. Their approach to Inbound Marketing and willingness to go the extra mile is second to none. It has been a pleasure working with them.”

DAVID FASTUCA
CMO | FOUNDER
TRAVELPORT LOCOMOTE
Testimonial

“Loved how transparent and easy (and lightning fast!) they are. We felt like we could trust you guys to make good decisions, give valuable advice and execute brilliantly.”

SARAH KNEEBONE
MARKETING MANAGER
PLAY MARKET RESEARCH
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